Chicago, September 1, 2009 – Cook Associates, Inc. is proud to announce the launch of a new and much anticipated website redesign at www.cookassociates.com.

 

The site redesign is part of Cook Associates’ mission to continuously meet the needs of its clients by providing improved navigation, better organization of content, and an interactive platform. 

The improved website contains the following new features:

 

• An enhanced navigation structure of content that is categorized based on two individual yet strategically integrated arms of the company: Cook Executive Search and Cook M&A Advisory Services. 
• A website menu that gives clients and web visitors a clearer indication of pages that exist on the site. 
• An online newsroom that will give Cook’s constituency and the media up-to-date information about company events and news announcements.
• A separate Thought Leadership section will serve to provide insights of developments in the executive search industry at large.
• A Cook Executive Search blog that contains interesting and thought-provoking articles concerning the executive search industry.

The website redesign is the first of other upcoming strategies Cook Associates, Inc. has incorporated into its integrated marketing / communication campaign.  

 

“Regardless of size and industry, companies are expected to have sites that have excellent usability for their clients, while incorporating the newest technology, like blogs and podcasts. The new Cook site does just that and we are very excited to see it launch and continue evolving to meet client needs,” stated Sarah Barnes, Marketing and Communications Director for Cook Associates. 

 

The new site was designed in partnership with Avant Design.